Your information should be handled with care.

How The SME Mall collects, uses, shares and protects information across the WIBC journey.

Effective date: 1 July 2026

This Privacy Policy explains how The SME Mall (the “Organiser”, “we”, “our” or “us”), the owner and operator of the Women in Business Competition (WIBC), values your privacy and is committed to protecting your personal information. By accessing or using the WIBC platform, you acknowledge that you have read, understood and agree to this Privacy Policy.

1. Information we collect

Depending on how you use our website, we may collect:

Personal information such as your name, email address, phone number and profile details.
Business information, including your business name, registration details, industry and application materials.
Business Health Check responses and assessment reports.
Competition submissions, including pitch videos, business plans and supporting documents.
Payment information such as transaction references and payment status. Card details are processed securely by our payment providers and are not stored by WIBC.
Technical information such as your IP address, browser type, device information and cookies.

2. How we use your information

We use your information to:

Create and manage your account.
Process applications and Business Health Checks.
Administer competitions and judging.
Process payments and ticket purchases.
Communicate programme updates and support requests.
Improve our website and services.
Comply with legal obligations.
Protect the security and integrity of our platform.

3. Sharing your information

We may share your information with trusted service providers, payment processors, judges, mentors and professional advisers where necessary to administer our programmes and services. We may also disclose information where required by law.

We do not sell your personal information.

4. Competition materials

You retain ownership of your business plans, pitch decks and other submissions. By participating, you grant WIBC a non-exclusive licence to use your submissions for judging, programme administration and promotional purposes relating to WIBC.

5. Cookies

We use cookies and similar technologies to improve your browsing experience, analyse website traffic and remember your preferences. You may disable cookies through your browser settings, although some features of the website may not function properly.

6. Data security

We take reasonable technical and organisational measures to protect your information against unauthorised access, loss or misuse. However, no online system is completely secure, and we cannot guarantee absolute security.

7. Your rights

Subject to applicable law, you may request access to, correction or deletion of your personal information, withdraw consent where applicable, or contact us regarding how your information is processed.

8. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be published on this page with a revised effective date.

9. Contact us

If you have any questions about this Privacy Policy or how we handle your information, please contact us at wibg@thesmemall.com.

Questions? Email wibg@thesmemall.com or visit the contact page.